Building a business does not happen overnight and for some can take years. Commitment and dedication is needed starting from the CEO all the way through its employees. While there’s many elements are involved in creating a successful business, customer service is one that can bring it to the next level.  Here are 4 keys to help.

Love at first sight

Not that kind of love, but one that gives your potential client that first impression. Whether or not they want to continue doing business with your company. It is important to greet all clients with a big smile and a warm welcoming. Make them feel they are apart of your family and are valued.

The pitch

While the ultimate goal is to sell your product, don’t be too pushy. Build and establish a common interest with your client. Talk about other things that may spark conversation. This gives them a sense that we value the interaction whether or not we make the sale. Ultimately, their decision will be based not only on the product but on it is delivered.

Experience

The experience of a customer lies in the hands of your employees. Whether your customer walks in with a negative mindset or is having a bad day, it is the responsibility of your team to turn that around. As soon as that potential client walks through that door or jumps on that phone call, an immediate smile must be put on.

Word of mouth

This is huge in customer service. Creating that positive experience and interaction with the client is what will set your company apart from the rest. Leaving meeting or conversation on a high note goes a long way. Clients are more likely to tell others about a bad experience rather than a good one. Make sure it ends on a positive note and is worth sharing with a friend. Word of mouth can ultimately be your friend or foe.

Customer’s essential can make or break your business. Be very careful with how your clients are treated and ensure that your employee’s reflect the values of the company.  A good start to this would be to properly train your workers so they see the big picture to value each client, not just as another fish in the pond.